share

informed decisions blog

The Trust Problem in Irish Financial Advice

September 21, 2026

Paddy Delaney

How much do Irish people trust financial services?

Trust in financial services in Ireland stands at 49% in the 2026 Edelman Trust Barometer, against a global average of 63%. That places Ireland 23rd of 28 countries measured, inside Edelman's distrust band.

Trust in financial services in Ireland sits at 49%, against a global average of 63%. Paddy Delaney goes through the 2026 Edelman Trust Barometer research on financial services, where Ireland ranks, and what sits behind the number.

Edelman surveyed almost 34,000 people across 28 countries and publishes a separate report on financial services. Ireland comes in 23rd of 28, inside the distrust band, below the developed-economy average of 53% and well below the global figure.

 

What you will learn:

• Where Ireland ranks for trust in financial services, and which countries sit above and below

• Why trust in financial services runs at 73% in developing economies and 53% in developed ones

• Which sub-sectors are trusted least, and why banks score higher than financial advisers

• What the tracker mortgage scandal actually cost, and why it is far more recent than most people remember

• The one question to ask any adviser about how they are paid, and what the answer tells you

 

If you are weighing up financial advice in Ireland, particularly with significant pension or investment assets behind you, this episode is about how to judge who is worth listening to.

📖 Blog: www.informeddecisions.ie/post/trust-financial-advice-ireland

📊 Want to check where you are? Try our free 10-minute Retirement Readiness Scorecard: www.informeddecisions.ie/pension-calculator

📅 Find out how we work: https://www.informeddecisions.ie/our-process

What should I ask a financial adviser in Ireland about fees?

Ask how they are paid, how much, and by whom, and who they work for. A fee-only adviser is paid by the client and receives nothing from product providers, so that answer should take one sentence rather than several.

Disclaimer

The content of this site including blogs and podcasts is for information purposes only. Everybody’s financial situation is different and the content we share on our site and through podcasts may not be applicable to you. 

The articles, blogs and podcasts are not investment advice. They do not take account of your individual circumstances, including your knowledge and experience and attitude to risk. Informed Decisions can’t be held responsible for the consequences if you pursue a course of action based on the information we share

You may also like...

The Trust Problem in Irish Financial Advice
September 21, 2026

The Trust Problem in Irish Financial Advice

find out more
The 1.5% Prize Bond Rate, and What Irish Holders Really Get
September 14, 2026

The 1.5% Prize Bond Rate, and What Irish Holders Really Get

find out more
Inheritance Tax in Ireland: Gift Now or Leave It? - with Mairéad Hennessy, Taxkey
September 7, 2026

Inheritance Tax in Ireland: Gift Now or Leave It? - with Mairéad Hennessy, Taxkey

find out more

Not sure if your pension will be enough?

Informed Decisions are one of Ireland's only remaining independent financial advice firms. Our free retirement calculator models your income, tax, and lifestyle goals — in 10 minutes.

Irish Tax Modelling • All Income Sources • Personalised Results

Find out where you stand today...

Try the Calculator