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September 29, 2025

In this week’s podcast, we dive into why so many investors underperform the very funds they invest in. Drawing on Morningstar’s Mind the Gap 2025 research, we explore how “magpie behaviour” — chasing shiny new investments, panicking in downturns, or tinkering too much — quietly erodes long-term wealth.
The evidence is clear: bad behaviour can cost over 1% per year, compounding into massive losses over time. But the gap isn’t inevitable. This episode shares practical steps to help you capture more of the returns you deserve — and avoid being the magpie.
Oh, don't forget to register for our next public webinar, happening this Friday 3rd October with Alan Purcell from Cloud Accounts (Registration is complimentary here!).
Key Points
Morningstar “Mind the Gap 2025” shows investors lose ~1.2% per year due to poor timing and bad behaviour.
Chasing shiny investments (like tech, AI, or thematic funds) often backfires.
ETFs and bond funds show wider performance gaps due to frequent trading.
Behaviour matters more than markets or fees — discipline drives long-term returns.
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The articles, blogs and podcasts are not investment advice. They do not take account of your individual circumstances, including your knowledge and experience and attitude to risk. Informed Decisions can’t be held responsible for the consequences if you pursue a course of action based on the information we share


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